Job Description:

Job information Sr. Marketing Specialist (Content Development) from the Company Harman International, this latest Sr. Marketing Specialist (Content Development) job vacancy is located in the city Novi, MI located in the country United States . This latest job opening is open to job seekers who have the latest education / graduate Bachelor Degree . Job Vacancies in this Graphic Design field have been opened and published up to the specified time.

Job Responsibility:

Additional Location: Novi, United States of America Job Family: Marketing Worker Type Reference: Regular - Permanent Pay Rate Type: Salary JOB ID: R-31151-2023

Description & Requirements

About the Role

The Senior Marketing Specialist plays an integral role within the HARMAN Automotive Marketing Team. This team is responsible for developing marketing programs, sales enablement tools, and writing promotional content that is consistent, engaging, thought-leading, and illustrative of the high-quality products offered by HARMAN. Create virtual experiences and product demonstration content that help to promote the features, benefits, and use cases for HARMAN Automotive to our customers.

What You Will Do

• Create campaigns needed for promotional and sales enablement purposes; increase awareness of our technologies and services across multiple target audiences; and develop creative, innovative experiential programs targeted at automotive industry professionals to generate leads and to win new business awards

• Produce content in many forms including print, digital, video, audio, animation, and much more

• Write high-quality HARMAN articles, blogs, white papers, scripts for podcasts, video and webinars, coordinate contributions from experts inside the company as well as partners, analysts, and customers

• Develop compelling website copy to generate awareness and capture leads from our target audience

• Help the Customer Marketing team to bring all the required content to acquire new business; strategize and organize our CRM efforts; and

• Develop content for our lead nurturing programs implemented through our marketing automation tools.

• Conceive and develop and innovative marketing programs that drive demand while working closely with our Product Marketing Directors.

• Storytelling skills and ability to create engaging content.

What You Need

• BA or BS degree in Marketing, Business, Journalism, Communications, Graphic Design, or a related field. A Master's Degree is a plus.

• 5+ years of experience in Marketing for OEM, Suppliers, Ad Agencies, or High-Tech Companies.

• Experience creating marketing programs and materials of all kinds

• Project management aptitude, structured approach

• Proven ability to manage effectively multiple projects in an agile, fast-paced environment

• Strong written communication and presentation skills

• Willingness to manage external agencies and contractors to develop world-class content

• Native or fluent English speaker, other languages are a plus

• Accustomed to working within an international team spread over different countries & regions

• Excellent people and management skills to interact across functional boundaries

What is Nice to Have

• Creative thinker, capable and comfortable with generating innovative ideas. Proven ability to create unique and compelling positioning and messaging

• Loves storytelling with excellent speaking, writing, and editing skills

• Experience in the automotive, transportation and/or technology industries is helpful

• Experience marketing Connected Car technologies and/or services

• Experience working with Project Management tools, Marketing Automation software, building PowerPoint presentations, and working with virtual event platforms.

What Makes You Eligible

• Be willing to travel up to 10%

• Be willing to work in the Novi, MI office or remotely as defined

• Successfully complete a background investigation and drug screen as a condition of employment

What We Offer

• Access to employee discounts on world-class HARMAN/Samsung products (JBL, Harman Kardon, AKG, etc.)

• Professional development opportunities through HARMAN University's business and leadership academies

• Flexible work schedule with a culture encouraging work-life integration and collaboration in a global environment

• An inclusive and diverse work environment that fosters and encourages professional and personal development

• Tuition Reimbursement

• “Be Brilliant” employee recognition and rewards program

Keywords : Novi jobs

Closed Date : 2024-12-18